Adapting to change…
The first reference by the BBC to the ‘credit crunch’ was in June 2007. Now, it is used in everyday language, firstly as a reference to the banking crisis and, secondly, as an indicator of the deteriorating economy. IGD’s recent report ‘Adapting to Change’ looks at how grocery shoppers have changed their behaviours in response to the credit crunch. The report confirms that, over the last six months…





