Ulster Grocer

Kircubbin ice-cream maker, Glastry Farm has scooped a great deal, having just signed up with Musgrave Retail Partners NI to have its luxury range of ice cream stocked in SuperValu, Centra and Mace stores across Northern Ireland.

A range of mouth watering flavours to include Rhubarb & Ginger, Blueberry, and traditional favourites such as Vanilla and Honeycomb, will be available in more than 300 stores provincewide by the summer. Deliveries of the product to stores will be made from Musgrave’s brand new £1.65 million 14,000 sq. feet frozen warehouse in Belfast Harbour Estate, which will service all the stores.

Miriam McAfee, Trading Manager, Musgrave Retail Partners said “We are delighted to be the first large retail group to stock Glastry Farm Ice
Cream. Will and his team have developed a high quality local product which we are proud to stock in our stores. We look forward to continuing to work with Glastry Farm and working in partnership to help him grow his business. We are very confident that, given the quality of the product as well as the fact it’s local, the range will have great appeal among all our customers.” Will Taylor of Glastry Farm added: “Launching our product across Northern Ireland with Musgrave is something we are very excited about, not to mention being associated with the biggest retail group in Ireland. We liked the local focus Musgrave have and the way they nurture and support smaller companies. Having access to over 300 outlets is a fantastic opportunity for us and we expect this new partnership to double our current sales levels as
a result.”

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