We’re looking for Marketing Excellence
The 25th annual Ulster Grocer Marketing Awards are expected to be as closely contested as ever. All eyes are now on the annual Ulster Grocers’ Ball in support of GroceryAid when the winners will be unveiled.
The awards – sponsored overall this year by Bacardi Brown-Forman Brands – are judged by our panel of guest judges. Chaired again this year by Michael Maguire of Quintus, our expert judges are all people whose faces and credentials will be well-known within the retail grocery or food production sectors.
The Ulster Grocer Marketing Awards are open to any company that’s involved in retail grocery trading, from products to suppliers and wholesalers as well as individual retail outlets. They are always hard fought and as a result, are widely regarded as among the highest local marketing accolades that a company can achieve within this sector.
Two new categories were introduced last year, Green Retailer of the Year, sponsored by Power NI, and Best Brand of the Year. A new award, Food Exporting award has been added. The GroceryAid Grocers’ Ball is a glittering evening out and has been a fixture in the trade’s social calendar for many years. GroceryAid, the grocers’ benevolent fund, formerly known as Caravan, is the beneficiary of the evening, so it’s the perfect backdrop for the presentation of these coveted awards.
The Ulster Grocer Marketing Awards are recognised as a mark of the professionalism and industry awareness of those who win them. They make a clear statement to peers and clients and they are certainly worth competing for, as successive winners can well attest. They will have particular significance at present, thanks to the challenging economic circumstances that all of us
find ourselves in.
For further information please feel free to get in touch.