Mackle Petfoods launches charity partnerships across island of Ireland
Co Antrim Lucy’s Trust announced as Northern Ireland partner
Mackle Petfoods, the Co Tyrone based owner of the Naturo, Brandy and Cat Club brands has launched its first official charity partnerships, worth almost £11,000, with six animal welfare and rescue organisations across Ireland. Limerick Feral Cats, Fairyglen in Roscommon, Animal Aid Donegal, North Dublin Cat Recue, Cats Aid Dublin and Lucy’s Trust in Co Antrim are all set to set to benefit from working with Mackle Petfoods.
Interim Marketing Manager at Mackle Petfoods, Laura Rafferty said, “We know how much our customers love and care for their pets, however not every cat or dog is lucky enough to have a home where they are well looked after. In recognition of the invaluable work animal rescue charities carry out, much of which is done by volunteers, we have selected six charities with whom we will support over the next year through donations of food, improving awareness of their work and hopefully taking some of the fundraising pressure off them so they can focus on looking after and/or finding homes for the animals in their care.
“Rather than focusing on one larger charity, the multiple partner model will allow us to maximise our impact over the next 12 months.”
Lucy’s Trust, the Co Antrim based Naturo charity partner, aims to support and educate members of the public with regards to how to correctly care for their dogs and they will receive a monthly donation of £550 worth of food.
Lucy’s Trust co founder and vet, Olivia Kennedy said, “Good nutrition for the dogs already in our care is incredibly important to our charity, and our biggest monthly outlay by a long way is on dog food.
“As we have dogs with behavioural issues, a good diet is the very first and most important thing to begin to help them live a more balanced life. With 40 dogs onsite, the monthly donation of Naturo food will allow us to put more of our funds towards education and behavioural support programmes for the public including organising more public talks, seminars, and reinstating our behaviourist visit service.”