SPAR unveils its fundraising Christmas sandwich range
SPAR and EUROSPAR NI have revealed their Christmas sandwiches for 2020, with a new wrap featuring in the festive line up with a charitable filling.
The new turkey, bacon and stuffing wrap will join the turkey, sausage and stuffing and roasted sweet potato and cranberry sandwiches in store this year, with 10p from the purchase of each sandwich or wrap being donated to Marie Curie and Cancer Fund for Children.
Last year, when the initiative launched, it raised over £1,400 for the local charities that partner with SPAR and EUROSPAR to raise much needed funds throughout the year.
“2020 has been a year like no other, and we have raised our efforts to really support our partners and other organisations in the community to help them navigate the pandemic,” said Bronagh Luke, head of corporate marketing at Henderson Group.
“With the Christmas sandwich initiative running again this year, our shoppers can know they are enjoying a delicious, locally produced sandwich that also gives back to charities whose work has not stopped just because of Covid, so it is even more vital we continue our support.”
Newry producer Around Noon supplies Henderson Wholesale with the dailyDeli range of sandwiches, including the festive additions.
“According to Henderson’s own research* conducted in the summer, over half of our food-to-go shoppers prefer to purchase our dailyDeli products as, in the current climate, they are seen as more hygienic and convenient, providing fewer touch points and less time in store,” said Luke. “We’re glad to be able to work with our local supplier to provide these options for our shoppers.”
The dailyDeli range of Christmas sandwiches are available in store from November 11.
*Henderson Group Food-to-Go Research, June 2020