Best Marketing Campaign leads shortlisting entries in the 31st Annual Awards

Best Marketing Campaign leads shortlisting entries in the 31st Annual Awards

An impresive 11 entries were deemed worthy of shortlisting in the Best Marketing Campaign category of the Ulster Grocer Marketing Awards 2019, to be unveiled at the GroceryAid Ulster Grocers’ ball in the Culloden Hotel on May 10. Entries were also strong across the nine other categories of the awards,... View Article

Entries are now open for the 31st annual Ulster Grocer Marketing Awards 2019

Entries are now open for the 31st annual Ulster Grocer Marketing Awards 2019

Now in their 31st year, the Ulster Grocer Marketing Awards are an opportunity for companies within the Northern Ireland food sector to shine a light on their successes and achievements. An integral part of the annual GroceryAid Ulster Grocers’ Ball, the awards will take place at the Culloden Estate and... View Article

Best Marketing Campaign

Best Marketing Campaign

Sponsored by PRL In-Market Solutions , Best Marketing Campaign could potentially involve a corporate, brand or project campaign and food suppliers and grocery wholesalers and retailers are all eligible to enter. While the subject matter of the campaign may be any aspect of grocery retailing, the marketing campaign should include... View Article

Best Brand Award

Best Brand Award

Sponsored by Henderson Food Machinery the Best Brand Award  is among the most prestigious and tightly-fought categories, Best Brand welcomes entries outlining marketing activity aimed at building a brand of any size in the Northern Ireland grocery market. The brand could be, but is not limited to, food and drink,... View Article

Best Digital Marketing Campaign

Best Digital Marketing Campaign

Sponsored by mxb, a new accolade has been added to the Ulster Grocer Marketing Awards 2019 – Best Digital Marketing Campaign. While digital is well established as part of the media mix considered by judges across the awards categories, this new award will exclusively focus on online marketing activity, looking... View Article

Best Food Export Marketing Award

Best Food Export Marketing Award

Sponsored by Invest Northern Ireland , The Best Food Export Marketing Award recognises efforts to successfully market, gain access and launch local products into international markets (from the Republic of Ireland and Great Britain to the other side of the world). Any local food, drink or other grocery product which has... View Article

Best Artisan Food Product Campaign

Best Artisan Food Product Campaign

  Sponsored by Food NI , introduced to recognise an emergent category in the local grocery sector, Best Artisan Food Product Campaign recognises that small producers often have limited marketing resources at their disposal but can make clever use of them. This category is open to producers, manufacturers, wholesalers or... View Article

Best In-Store Consumer Sales Promotion

Best In-Store Consumer Sales Promotion

Sponsored by Aqua Twist – DCS Ltd , Best In-Store Consumer Sales Promotion could be a standalone promotion by a retailer or supplier. Equally, it could potentially involve a joint promotion between two companies, for example, two manufacturers/brand owners running a cross-promotion on complementary products or a retail group and... View Article

Best CSR Initiative/Charity Partnership Award

Best CSR Initiative/Charity Partnership Award

Sponsored by Hunky Dorys , the Best Corporate Social Responsibility or Charity Partnership Award is focused on the strength and commitment shown by retailers, producers, wholesalers and suppliers to CSR/charity initiatives and partnerships rather than the marketing of such activity. Open to any business operating in the retail grocery sector,... View Article

Best New Product Launch/Relaunch Award

Best New Product Launch/Relaunch Award

Sponsored by Derry Refrigerated Transport  the Best New Product Launch, invites entries from brand owners outlining their marketing activity to launch any new grocery product (not limited to, but including, food and drink) into the marketplace. This may include any of the following: press, TV, radio, outdoor, in-store POS/merchandising, PR,... View Article